Fabletics Adopts Innovative Selling Techniques To Appeal To Customers

With the evolution of fashion, brands are always trying to find new techniques to sell their products and appeal to their customers. When Kate Hudson decided to give Fabletics to the world, the company too was stumped trying to figure out a way to appeal to clients and make a name for themselves. Currently, for an individual company to succeed in the fashion industry is a hard feat in itself, not to mention the fact that Amazon now controls most of the customer base. Fabletics had to be creative with their approach if they wanted to make a place for themselves in people’s hearts, and shopping bags!


Fabletics decided to initially launch themselves as an online store, to test the waters and see how to would respond to their products. Based on customer reviews, people have been extremely pleased with the brand and what it has to offer them. Fabletics realized that the customers they were appealing to lead a fast and active lifestyle and might very rarely have time to fit shopping for workout clothes into their schedule. Keeping this in mind, the brand decided to offer their customers a monthly subscription through which the latest activewear trends would be delivered to their doorstep. Going out as often as once a month to buy an outfit might be too time-consuming for some, but with Fabletics, customers get access to new clothes every month without much effort.


Since establishing their business a few years ago, the brand has leaped to an extremely prominent position in the activewear department, standing among the top sportswear competitors. Last year, Fabletics decided to expand themselves even further and decided to open physical stores in locations across America. This allowed branding to become available to people who would choose to go on about making their shopping purchases physically rather than online. This helped the company expand further, appealing to a larger audience.


But shops are plentiful, and businesses need to find a way to make customers come over to their shops as opposed to the one across the street. This means that Fabletics had to find yet another innovative technique to market themselves and set themselves apart. Keeping this in mind, Fabletics adopted the reverse showrooming technique to appeal to customers. Customers can view the brand’s products online and then come to the stores and try them on. The store acts as a large trial room, rather than a place for purchases. Even though customers mostly go home and by the clothes in their own time, customers who want the clothing there and there can also make a purchase just like an average store. People who are adverse to the idea of buying clothes online have the option to try on the clothes and see for themselves if they are happy with the quality of clothes they will be receiving. The brand also always makes sure that all the products which are shown online are always available in stock in the physical stores.


The best conditioner for breakage

I am unfortunately prone to hair breakage. People have recommended that I quit shampooing my hair, but that is truly not an option. My hair is extremely dry and brittle, naturally. However, when I skip shampooing, my hair turns into a grease bomb. I have tried the spray dry shampoos in the cans, however the chemicals in them are dangerous. I decided to do some research and read about Wen and his hair care system he developed. I always take the reviews with a grain of salt and would rather just draw my own conclusions, so I finally purchased the lines cleansing conditioner since it promised to be a replacement for shampoo, conditioner, deep conditioner, detangler, and leave-in conditioner. It seems pricey, but for a 5 in 1 formula, it is absolutely worth it.

I use the conditioner every day and it is my favorite hair care product (and my favorite in the WEN system). I honestly don’t need any other products because I finally found something that gives me soft and silky hair!! It’s unbelievable. I have never had anything close to silky hair. I got a hair cut before I started using their products, to get my terribly dry and split ends off and immediately started using this after. This is the first time I have absolutely no breakage (And that usually happens a day or two after a hair cut). It is such an awesome detangler and strengthener. I love that it restores the moisture that my hair seems to naturally lack. For these reasons, my hair stays detangled, which is, I believe, to be the key in getting your hair silky and preventing breakage. Wen products are distributed customers online on Wen.com and through some retail stores such as QVC and Sephora. Also see, http://chazdean.com/store.aspx.


Dr Shiva Gopal Vasishta, Experienced Neurologist

On February 1, 2017, the website “nih.govYour text to link…” presented a news release regarding the results of a five year study regarding stem cell transplants and the promise of a possible remission of multiple sclerosis.

MS (multiple sclerosis) is an autoimmune disease which attacks the central nervous system, causing individuals with the disease to have symptoms that may include, weakness, fatigue, pain, and speech and motor skill troubles.

The study was conducted on a small sampling of patients with the disease over a five year period. The treatment called HDIT/HCT, included the following procedure:

  • First, the patient’s blood-forming stem cells were drawn.
  • Second, high dose chemotherapy was administered to weaken the immune system.
  • Third, then the patient’s own stem cells were reintroduced into the body to rebuild t he immune system.

Patients did have the usual expected side effects, such as infections. Overall, patients remained in remission and showed improvement in their mobility and physical capabilities. Though three patients died during the study, it was determined that their deaths were not related to the treatment.

The trial was sponsored by the National Institute of Allergy and Infectious Diseases (NIAID).

Dr. Shiva Gopal Vasishta is a neurologist in the Voorhees, NJ area. He graduated from Government Medical College Nagpur and performed his residency at Tufts Medical Center and Boston University Medical Center in Neurology department.

Dr. Shiva Gopal Vasishta is certified in Neurology by the American Board of Psychiatry and Neurology and gained his NJ State Medical License in 2017.

For over 20 years, Dr Shiva Gopal Vasishta has actively practiced within the field of neurology. Neurologists treat such ailments as epilepsy, MS, stroke, seizures and dementia.

Dr Shiva Gopal Vasishta is an affiliate with Kennedy University Hospital, located in Cherry Hill, NJ.